we built the agency we'd want to hire
built for brands ready to dominate
the story
apoge started in 2023 in kathmandu. our clients are in new york, london, sydney, and every DTC timezone in between.
the idea was simple. DTC brands kept hiring five different agencies. one for creative, one for UGC, one for email, one for SMS, one for strategy. none of them talked to each other, and the brand was the one paying for the gap.
so we built one team that does it all. we put AI into every layer we could, because it lets a small team move at the speed of a big one. and we kept the roster small on purpose, because brands that get our full attention scale further than brands that don't.
three years, 50+ brands, and $30M+ in spend later, we still run it that way.
- Milan Bashyal, founder
Trusted by top founders.
what we believe
the customer journey is one thing.
paid and retention aren't two channels. they're the same person at two different moments. we build for that reality.
AI belongs in the system, not on the side.
most agencies use AI like a productivity hack. we built the whole studio around it, which is why we ship ten times the creative at a fraction of the cost.
output is cheap. leverage is rare.
anyone can hand you an ad. we're here to build the growth engine that compounds every month you work with us.
the roster stays small.
the work that actually moves the number needs attention. scaling the team kills it.
who we work with
DTC brands spending $50k+ a month on paid social, the ones ready to stop cycling through agencies and work with one partner long enough to compound.
we only take on a few at a time. every brand gets our full attention. that's why they scale. that's why they stay.